If that’s hard, find a posting schedule that works for you, and be consistent! To beat the Instagram algorithm in 2023, aim to post Reels at least 5 times a week. Value can come in many different forms, from entertaining to relatable content.Ībove all, think about the value you can bring to the table and how you can deliver that in a 15 second video.Īnd even though Reels are short, your Reels should tell a cohesive story that is engaging. We discuss this quite a bit in my Instagram influencer course, but value-driven content is king. Reels will be your best bet for beating the 2023 Instagram algorithm. #1 Create Reels Consistently & Frequently These are all based on my experience as a full-time content creator and influencer. In the following sections, we’re going to dive right into my best tips for beating the Instagram algorithm in 2023. You should also read this: How the TikTok Algorithm Works Example of an Instagram influencer beating the algorithmġ6 Ways to Beat the 2023 Instagram Algorithm To make things easy in this blog, we’ll continue to say “algorithm.” Now, we don’t need to worry about that, and I’ll explain why. That means there’s an algorithm for Instagram Stories, viral Reels, and so on. Recently, Adam Mosseri let everyone know that there is no one god-almighty algorithm, “At Instagram there are actually many, many algorithms that we use to try and predict what you might be interested in at any given moment.” I need an algorithm to clean my apartment, sheesh! It curates content it thinks we’ll like-helpful, right? Instead of us sorting though THOUSANDS of content pieces to find what we like, the algorithm does most of the filtering for us. Or as head of Instagram, Adam Mosseri, puts it, “The algorithm just means a process.”Īlgorithms make apps we love more enjoyable! “Algorithm” is just a fancy term experts use to describe decision-making technology.

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